Tuesday 21 May 2013

Yahoo! Strikes a Deal

It's the kind of news that makes us want to exclaim "Yahoo!" with fists held high in the air.

While we were lounging on the couch watching reruns of Doctor Who, search engine site Yahoo! used the long weekend to acquire multi-platform blogging site Tumblr.com for $1.1 billion.

Yahoo! is notorious for making poor investment choices, such as the deals it struck out on with Geocities and Flickr way back when. But its new-ish CEO Marissa Mayer may have hit it out of the park on this one.


CBC News called this Yahoo!'s "latest comeback attempt."

Reuters.com agreed the deal would be "giving the Internet pioneer a much-needed social media platform to reach a younger generation of users." 

A blogger for The New Yorker laid it out flatly: what Yahoo! really bought was hope.

One thing is certain: since the news broke, Yahoo!'s stocks have seen some positive shifts. It climbed 0.43 points today.

Meanwhile, Tumblr founder David Karp has some words of advice to share--not only with Mayer and the team at Yahoo! and Tumblr, but with business-minded individuals everywhere. This could be some of the best guidance you'll ever hear.

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